The 8th Annual Wine Market Council Research Conference

At the 2013 Wine Market Council Research Conference, the council will unveil research on luxury wine buyers and will present data from Nielsen on the high-end wine market as well as the latest findings from the council’s annual tracking study. Dr. Gregory Carpenter will compare two perspectives--why consumers value wine and how winemakers and others in the business create value for consumers. He will also explore strategies for bridging the gap between winemakers and consumers to create growth.